FOR IMMEDIATE RELEASE:

Positive Promotions is proud to support National Breast Cancer Awareness Month

Nationwide – September, 2012 – This October, Positive Promotions is proud to support National Breast Cancer Awareness month – a time to promote early detection, yearly mammograms, and organizations rallying to raise awareness and funds for breast cancer research. Highlighting the importance of early detection, October 19, 2012 is National Mammography Day. Approximately 1 in 8 women in the United States will get breast cancer. Mammograms' supporting early detection offer the best rate of survival, however more research is needed to find a cure to eradicate the disease.

In 2011, an estimated 288,130 cases of breast cancer were diagnosed and from those cases approximately 39,520 are expected to die from the disease. With the exception of skin cancer, breast cancer is the most common form of cancer found in women accounting for 1 in every 3 cancer diagnosis in females.

Breast cancer incidence and death rates in women generally increase with age; 95% of new cases being in women 40 and older. While predominately found in non-Hispanic white women, African American women are more likely to die from the disease if diagnosed. Although at low risk, men too are affected by breast cancer with approximately 2,140 cases and 450 deaths in 2011.

Breast cancer survival rates are influenced by the stage at diagnosis, age at diagnosis, race/ethnicity and socioeconomic factors, as well as obesity, physical activity, diet and tumor characteristics. From 1999-2007 a decline in mortality rates was seen in the majority of race population segments. This decline was attributed to both improvements in breast cancer treatments and early detection.

Positive Promotions has joined in the plight to raise awareness and promote early detection to end the battle with breast cancer. Offering a comprehensive array of educational, promotional, and fundraising products, the product company has everything wanted and needed to communicate the crucial message for women's health at any budget.

For National Breast Cancer Awareness Month, Positive Promotions offers over 240 product choices to meet the goal of spreading awareness and winning the fight against this horrific disease. From monthly planners to keep a constant reminder of women's health in sight to shower cards to promote self-exams and early detection to apparel, pins, and jewelry to support any fundraising effort. With over 200 new products and new themes, Positive Promotions has all the products that could be needed to enhance fundraising walks/runs, spread knowledge in waiting rooms, and support other awareness events.

Positive Promotions believes "together we can make a difference" and remains deeply committed to breast cancer research. Each year the company donates a portion of its proceeds to prominent organizations committed to supporting and advancing the fight for a cure. Through research, awareness, and early detection there is always hope.

Positive Promotions is a budget-friendly, one-stop-shopping source for awareness and educational tools. It is a direct source that offers quality product at exceptional monetary value. Customers can order in 4 easy ways: online anytime at www.positivepromotions.com/bca, by calling toll free at 1-800-635-2666 to speak to with a knowledgeable customer service representative Monday-Friday from 8am-7pm EST, by faxing an order toll-free at 1-800-635-2329 anytime, or by mailing an order to Positive Promotions at 15 Gilpin Avenue, P.O. Box 18021 Hauppauge NY 11788-8821. To request a catalog visit the company website at www.positivepromotions.com and click on the link under customer service.

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Contact:
Positive Promotions
Mark Taxel, Executive Vice President of Marketing (Healthcare Division)
15 Gilpin Avenue
Hauppauge, NY 11788-8821
631-648-1200 ext. 2323
MTaxel@positivepromotions.com
www.positivepromotions.com

References: American Cancer Society.(n.d.).Breast Cancer Facts and Figures 2011-2012. Retrieved May 31, 2012, from American Cancer Society Website: http://www.cancer.org/acs/groups/content/@epidemiologysurveilance/documents/document/acspc-030975.pdf